Brand development and packaging for ANA, prêt-à-porter toolkit that transforms the way parents & toddlers respond to tantrums.

We found inspiration in traditional children games such as tic tac toe, scrabble, and Mexican game "avión" to create a modular logo than can adapt on any peripheral. 

The graphic system is friendly, full with characters, icons and patterns contrasted with a vibrant color palette to resemble a board game which will be more appealing to children and parents.​​​​​​​​​​​​​​

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