Human Connections

& Journey

At Human, we deeply value meaningful connections and collaboration, which is why maintaining clarity and consistency is essential to bringing your vision to life and laying a solid foundation to achieve the project's objectives. Great work is the result of time, care, and thoughtful iteration. Our creative process is intentionally designed to evolve through each revision, allowing ideas to mature, improve, and align more closely with the intended vision.

Some ideas will naturally grow and transform, while others may not, and that's all part of the creative journey. Each step is valuable and contributes to shaping the final outcome. We invite you to embrace this process with us, trusting that every stage brings us closer to crafting a polished and truly meaningful result that exceeds your expectations.

Approach

Strategy Driven Always

Our unique process blends insight, creativity and precision. Allowing us to navigate complexity and deliver work that stands out, resonates, and drives lasting impact.

End to End Approach

We oversee every step of the creative process, from strategy and concept development, to execution ans implementation. Our multidisciplinary expertise allows us to create cohesive brand ecosystems that connect seamlessly accross digital, physical and experiential touchpoints.

Human Connections

We believe in long-term partnerships, working closely with clients to shape meaningful brands and experiences. Through deep collaboration and strategic insight, we translate vision into tangible results that drive success in competitive markets in the short or long term.

Our Services

Strategy

Our expertise spans brand strategy, content development, and marketing, ensuring a cohesive and impactful presence across all touchpoints. We craft compelling narratives through tone of voice, naming, slogans, and taglines, helping brands establish a distinct identity and connect meaningfully with their audience.

Branding

We create comprehensive branding systems that bring clarity and consistency to every touchpoint. From brand identity and visual language to logotype systems, typography, and brand guidelines, we ensure a cohesive and recognizable presence. Our expertise extends to collateral design, packaging, labeling, and editorial, crafting solutions that enhance brand storytelling and market impact.

Architecture

We design and build architecture and interior spaces that seamlessly blend strategy, functionality, and aesthetics. From concept development and spatial planning to material selection and brand integration, we create environments that enhance experiences, reinforce brand identity, and drive engagement across hospitality, retail, corporate, and lifestyle sectors.

PhotoFilm Production

We provide creative direction, overseeing every aspect of visual storytelling-from art direction and storyboarding to photography, video production, and set design. Our services extends to styling and execution, ensuring that every detail aligns with the brand's vision and creates a compelling, cohesive narrative across all media.

Digital

We craft digital experiences that are intuitive, engaging, and strategically driven. From UX/Ul and interactive design to web development and e-commerce solutions, we build responsive platforms that elevate user interactions, reinforce brand presence, and drive measurable impact across all digital channels.

Industrial Design

From concept to production, we focus on creating industrial designs that enhance user experience, strengthen brand identity, and stand out in competitive markets. Our expertise spans product design, material exploration, prototyping, and manufacturing, ensuring seamless execution from idea to final product.

Strategy

Branding

Architecture

PhotoFilm Production

Digital

Industrial Design

Strategy

Branding

Architecture

PhotoFilm Production

Digital

Industrial Design

Some of our clients

We partnered with Sony to revolutionize their digital presence. From concept to execution, we crafted a cutting-edge digital platform that enhances user experience and drives engagement.

We partnered with Sony to revolutionize their digital presence. From concept to execution, we crafted a cutting-edge digital platform that enhances user experience and drives engagement.

Over the course of six months, we developed a series of special edition products for Hijole Tequila, celebrating their top-tier sports partnerships across the NBA, NFL, NHL, and MLS.

We collaborated with PepsiCo's LATAM Innovation Team to redesign Manzanita Sol, one of Mexico's most beloved soda brands. From crafting the visual identity system to adapting the brand across different touchpoints.

We collaborated with Pernod Ricard's house of tequila to create the Avión bespoke bottle program, a collection of refined and dynamic special-edition bottles designed exclusively for key accounts.

We collaborated with Pernod Ricard's house of tequila to create the Avión bespoke bottle program, a collection of refined and dynamic special-edition bottles designed exclusively for key accounts.

We are currently collaborating with Palace Resorts, a leading luxury hospitality group with flagship properties across Mexico and the Caribbean, known for their high-end, all-inclusive experiences and commitment to excellence in service and design.

We partnered with The NY Mets to design the new Bar at the City Field Stadium in NYC. The fusion of diverse elements and materials used enhance a visually compelling narrative that deeply resonates with both sports enthusiasts and admirers of good drinks.

Over the course of six months, we developed a series of special edition products for Hijole Tequila, celebrating their top-tier sports partnerships across the NBA, NFL, NHL, and MLS.

Over the course of six months, we developed a series of special edition products for Hijole Tequila, celebrating their top-tier sports partnerships across the NBA, NFL, NHL, and MLS.

Driving innovation with Gucci, we reimagined e-commerce experiences for the modern consumer. Our approach to digital transformation resulted in streamlined processes and increased conversion rates.

Driving innovation with Gucci, we reimagined e-commerce experiences for the modern consumer. Our approach to digital transformation resulted in streamlined processes and increased conversion rates.

We worked closely with Apple to enhance their marketing strategies. Through planning and execution, we helped Apple unveil groundbreaking technologies to the global market, solidifying their position as industry leaders.

Teaming up with Asos, we crafted strategies that resonate with their diverse audience. From social media campaigns to experiential activations, we helped them stay ahead of the competition and strengthen their brand presence.

Partnering with Google, we went on a journey to redefine digital advertising. Our efforts led to the development of highly targeted campaigns that deliver measurable results, empowering businesses to thrive in the digital space.

Driving innovation with Gucci, we reimagined e-commerce experiences for the modern consumer. Our approach to digital transformation resulted in streamlined processes and increased conversion rates.

Driving innovation with Gucci, we reimagined e-commerce experiences for the modern consumer. Our approach to digital transformation resulted in streamlined processes and increased conversion rates.

We partnered with Sony to revolutionize their digital presence. From concept to execution, we crafted a cutting-edge digital platform that enhances user experience and drives engagement.

Empowering Nike with dynamic marketing strategies, we propelled their brand to new heights. Data-driven insights and creative storytelling, we crafted compelling narratives, driving brand loyalty and sales growth.

Collaborating with Rivian, we pioneered innovative solutions to elevate their brand image. Our team implemented strategic marketing campaigns that resonated with their target audience, resulting in increased brand visibility.

Transforming Audi’s digital presence, we implemented innovative strategies to connect with consumers on a deeper level. Through immersive digital experiences, we rejuvenated the iconic brand for the digital age.

Our team

Alejandro Flores

Founder & Creative Director

Santiago Colunga

Sr. Design Lead

Patricia Sánchez

Sr. Designer

Jose María Flores

CFO, Research & Analysis

Constanza Flores

Project Manger

Narda Saldaña

JR Designer

Paulina Vélez

JR Designer

Jose María Flores

CFO, Research & Analysis

Constanza Flores

Project Manger

Narda Saldaña

JR Designer

Paulina Vélez

JR Designer

Our numbers

LAD Awards

Winners of 7 LAD Awards and ranked in the top five best studios in Mexico, we have made our mark in Latin America and beyond.

300

Projects

Spanning industries from tech to culture, our work blends strategy, design, and purpose to solve real-world challenges.

32k+

Students

Our impact goes beyond branding, with over 32,000 students in our first Domestika® course, and more than 3,000 in the second, both remaining bestsellers since their launch.

Countries

Our work travels far—driven by a team that blends sharp thinking, cultural empathy, and seamless execution.

Human on the press

All Press

Press

This label design brings the dead to life

2 min read

Press

This label design brings the dead to life

2 min read

Awards

LAD PLATA / Packaging Retail 2022

2 min read

Awards

LAD PLATA / Packaging Retail 2022

2 min read

Awards

LAD PLATA / Packaging Spirits 2022

2 min read

Awards

LAD PLATA / Packaging Spirits 2022

2 min read